Jack Links Tender Bites

JACK LINKS TENDER BITES

A student campaign for Jack Links and their new product, Tender Bites. Jack Links knows that it is tough to be tender. With the creation of Tender Bites even the toughest men can show their soft side.

AD: Caroline Moss and Morgan Hoff

CW: Caroline Moss

The campaign would feature a mini-site extension that would give Tender Tips to tough dudes. Examples can be seen above.