A student campaign for the redesigned Chuck Taylor by Converse.
For the first time in 98 years Converse redesigned their classic shoe, the Chuck Taylor. The newest addition to the Chuck Taylor II is the Nike Lunarlon insole. This twist on the classic shoe needed an ad campaign that highlighted the shoe's new features, while maintaining Converse's authenticity.
The campaign would also feature a minisite where Converse fans could create their own poster with the test of their choosing.
AD: Caroline Moss and Morgan Hoff
CW: Morgan Hoff
A student manifesto for Wild About Harry's, a custard shop, on Knox Henderson in Dallas. It's a little hole in the wall loved by many.
A student campaign for Help USA to make people think twice about the stigma of homelessness.
AD: Caroline Moss and Laura Walsh
CW: Caroline Moss and Laura Walsh