Lexus UX

For the launch of the Lexus UX, we partnered with Bustle, one of the fastest-growing platforms for millennial women, to do a series of videos and articles celebrating women making a difference in their cities. One of the articles and videos featured Lexus’ first female chief engineer, Chika Kako, the designer of the Lexus UX. Read the articles here: https://www.bustle.com/the-new-pioneers

ECD: Amanda Abrams

AD: Tiffany Giraudon

CW: Caroline Moss

Production Company: Bustle